About WCEC

Serving over 50,000 women in NJ for the past 15 years – Meet the Team

Our mission is to provide the tools for women to successfully own, operate and grow their small businesses, thereby investing financially, intellectually and emotionally in their community.

The Women’s Center for Entrepreneurship [WCEC] helps elevate women to business success through education, counseling, mentoring and entrepreneurial training. As a non-profit organization, we provide women with the business education and financial literacy programs to enable them to build sustainable companies while offering them the power of and access to like-minded professionals with whom they can share trials and celebrate successes.

Our programs educate, motivate and keep them on a growth track. Serving women across New Jersey, the Center provides the following programs:

Start-Up: The Women’s Business Center (WBC) hosted by the WCEC

  • Provides more than 150 classes, seminars and individual counseling sessions each year for more than 5,000 participants, including loan packaging and business plan reviews for women business owners at three levels
    • Aspiring entrepreneurs
    • Start-up businesses
    • Established businesses seeking growth
  • Hosts an annual Shark Tank style Business Plan Competition
  • Provides access to start-up micro loans designed for low and moderate income women for whom traditional lending is not an option.
  • For more information please contact the WBC at info@wcecnj.org or call 973-507-9700

Scaling Up: The WBC FastTrac® GrowthVenture™ hosted by the WCEC

  • Our FastTrac® GrowthVenture™ program equips established profitable entrepreneurs with the business skills, insights, tools, resources, proven strategies and processes for healthy growth.  
  • The program will help:
    • Carefully review and evaluate important aspects of the existing business
    • Explore next stage growth, future opportunities and exit strategies
    • Reshape the business for long-term profitability and improved performance
    • Discover the operational systems needed to support a growing business
  • Download Flyer
  • For more information please contact Nichole Russell at nrussell@wcecnj.org or call 973-507-9700

Advanced Business Building: The WCEC’s Quantum Progressions Program

  • A Facilitated Growth Program, this is an in-depth 12 month structured training curriculum defined by business leaders and experts to help women-owned businesses move from $100,000 to the $1-$2 million range and qualify as a successful small business. This program is offered as individual groups of 8-14 non-competing business owners and provides business advisory leadership and mentoring in 3 hour monthly meetings.
  • The purpose of the group is to help each other, with the support of other women business owners, to grow their businesses:
    • Discussion of pre-assigned reading material and work-book exercises, focusing on how to specifically apply it to their business (goals, objectives and strategies)
    • Discussion of current challenges or opportunities  they are facing and an action plan to tackle and achieve the goal
    • Creation of a specific focus for each participant for the upcoming month with accountability to the group
    • Regular round table discussions, shared resources, contacts and support
  • Learn More
  • Quantum Progressions FAQ's
  • Reserve your spot in an upcoming group by contacting Rana Shanawani at ed@wcecnj.org or call 973-507-9700

The WCEC Women of Influence [WOI]

One of the most powerful tools business owners and executives have is access to the right people. Join our elite group of Women Executives and Business Owners.

The WCEC Women of Influence offers an opportunity for successful business leaders to have access to each other while providing them an opportunity to pay it forward to women enrolled in WCEC programs.  This is a membership group of highly successful entrepreneurs, c-suite executives and other accomplished people who receive the following benefits of membership:

  • Peer-to-Peer networking at WOI events
  • Access to women leaders
  • VIP receptions prior to WCEC events
  • Access to WCEC Speaker Forums
  • Opportunities to be showcased
  • Option to become a mentor to a WCEC client
  • For more information please contact Rana Shanawani at ed@wcecnj.org or call 973-508-9700

To learn more about the WCEC please download our Digital Brochure


Meet the Team

  • Executive Director, WCEC - Rana Shanawani
  • Program Director, WBC - Steve Maiorano
  • Grant Manager, WBC - Nichole Russell

  • Board of Directors, WCEC
    • President, Executive Committee - Alyce Hackett, Lifestyle Resources, LLP
    • Secretary, Executive Committee - Robin Berg Tabakin, Esq., Technoforce, LLC
    • Board Member – Chris Costello – AT&T
    • Board Member - Elizabeth Gearhart - Gearhart Law
    • Board Member – Angela Margolit – Bluebird Auto Rental Systems
    • Board Member – Peggy McHale – Consultants 2 Go
    • Board Member – Mary Repke – Coakley Business Class, LLC
    • Board Member - Judith Sheft - NJIT
    • Board Member - Siobhain Towell - ADP

  • Advisory Board
    • Michel Bitritto – The EcoShelf
WCEC: Women's Center for Entrepreneurship Corp.
  • 311 Main Street
    Chatham, NJ 07928
  • phone: 973.507.9700
  • email: info@wcecnj.org

This U.S. Small Business Administration (SBA) Cooperative Agreement is partially funded by the SBA. The SBA's funding is not an endorsement of any products, opinions, or services. All SBA funded programs are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities and limited English proficiency will be made, if requested at least two weeks in advance by contacting Women's Center for Entrepreneurship Corp. at 973-507-9700.